Event apps & registration go together like a horse and carriage

  What are your actions to capture the attention of your audience, build anticipation and boost tickets sales before your event even starts? You may not know that technology not only adds incredible value to event marketing but it can also help to achieve pre-event / on-event / post-event goals. You know you need to get out there… but how? Let’s start with the basics. You don’t really need to let attendees register just yet (although you could) but you do need your own island on the Internet. A website is a good start. No matter which CMS you want to use (be it WordPress, Joomla, or CONREGO Event Website module), your website should be: Responsive – the statistics change […]

How can you keep your attendees engaged after the event? How can you prepare for your next event?

The conference has just come to an end… and you have put so much work/effort in organizing it! So, don’t waste this huge amount of time you’ve spent on your event –  keep in touch with participants and do your homework – because you wanna create better events in the future, right? How you can keep in touch with your attendees? Don’t let attendees forget about your efforts You can do it in many ways, but the easiest ones will be the latest inventions of new mobile technology! Mobile conference apps are powerful tools that inform your participants about news and events even after the conference ends. Materials added by the organizer to content management system (CMS) can be viewed […]

How to make your sponsors pay for your event app

Quite often event organizers struggle with tight budgets and see getting an event app as a luxury they cannot afford. „This year we can’t make it, our budget has been approved and closed” or „We don’t have the budget for it this year” or „Maybe next year”. Any of those sound familiar? If you’re an event organizer you probably have said those things more than once in your life, and indeed those are perfectly understandable statements. However, in this post, We’ll try to present this issue from a bit different perspective. Getting an event app doesn’t have to be a cost at all. It can and is a benefit that adds tremendous value to your event. First, by providing your […]

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Email templates for event planers: Acquiring Sponsors

This post is the second part of our series „Email templates for event planners” in part one we have provided you with 6 different emails templates with invitations for your attendees. In this part we will focus on email templates you can use for communication with your potential sponsors. Here are the email templates for event planners, event profs, event marketers etc.  1 – Become a sponsor / Sponsorship opportunity / First outreach Your first outreach is crucial for the whole conversation with your potential sponsor. Be sure to craft an unmissable subject line (that’s why I’ve provided so many of them in the actual template). This email should be as short as possible, its main goal is raise curiosity […]

10 Benefits of using an event app for a science conference

Event apps have become a must-have for IT conferences, marketing events and trade fairs. However, not many organizers are aware that an event app can also be successfully used during a science conference. In this article I will list 10 different benefits of having a conference app at your science conference. If you’re a conference organizer and are considering an app for your science conference this article will help you make your decision.

Black Friday with Meeting Application

Hey there! Black Friday is finally here! On this occasion we have prepared great prices…

Email templates for event planners: Part 1 Email invitations

This post is part of a series called Email templates for event planners in which we will provide you with ready-made email templates for all kinds of events. In this post I’ll begin with the most crucial part – invitations for your attendees, but not just the invitations, you will get a whole chain of follow-up emails ready to use at your event. Below you can find a list of all the email templates presented in this post (with a brief description) followed by the actual templates & some guidelines. 

Ideas for Corporate gift bags and swag bags

Giveaways, promotional products, corporate swag, gift bags, whichever name you choose they all stand for one and the same thing – free stuff given at events in order to promote the company (that’s why they usually come with a brand name on them). In the last couple of years, swag bags drew a lot of criticism. Most of it connected with environmental issues. People become fed up with companies printing heavy catalogs and handing out promotional products both of which end in the trash as soon as the event ends. Something which aimed at promoting the company turned out to not only be ineffective, but even harmful. With that criticism in mind, we have to begin with some general guidelines […]

9 Innovative Ideas to Attract Visitors at Your Next Trade Show

Trade shows are an essential part of your marketing effort and a unique opportunity to get some face time with your consumers, old and new. You ought to start your event planning months in advance and be meticulous and creative because no detail is too small and there is no room for glitches. However, after you have put in the hours, there is nothing more disappointing than poor attendance and low engagement with your audience. It is disheartening and wasteful. Luckily, there are many proven methods to increase your visibility at any trade show, from exhibition stand design to thoughtful give-aways and gamification. Read on for our top nine innovative strategies.